Gela Wesh, born Gelawesh Sharifi, a visionary Kurdish designer from Mahabad in Eastern Kurdistan (northwestern Iran), has firmly established her presence in the global fashion arena. By showcasing her commitment to unique and sustainable designs, she made waves at the February 2024 New York Fashion Week, leaving a lasting impression on the runway.
Starting her fashion journey at just 13 years old, Wesh has meticulously perfected her craft, leading to the creation of her eponymous brand, Gela Wesh, which is celebrated for its unparalleled creativity and steadfast dedication to eco-friendly practices.
Holding a bachelor’s degree in Fashion and Costume Design from New York University, Wesh seamlessly incorporates environmental sustainability into the core of her brand. “I use real ostrich feathers because they are environmentally friendly, allowing me to create distinctive designs without generating new waste,” she affirmed, emphasizing her dedication to eco-conscious fashion.
Feathers, femininity, and freedom
Her brand name, Gela Wesh, is more than a label; it encapsulates her essence. “I divided my birth name, Gelawesh, to name my brand,” Wesh explained. “I wanted to keep the name because it’s Kurdish.”
“I use feathers because they symbolize freedom,” explained Wesh. Her unique process involves designing dresses, selecting fabrics, and adding the final touch of hand-sewn feathers.
For Wesh, feathers are a symbol of femininity, beauty, and freedom, sparking her love affair with this intricate element. By embracing such elements, she seeks to redefine femininity, challenge norms, and empower women worldwide with her distinctive designs
As a Kurdish fashion designer, Wesh brings a fresh perspective to the global fashion stage and serves as an ambassador for sustainability in an industry often criticized for its environmental impact. With her eco-friendly designs and distinctive aesthetic, she shapes the narrative of fashion, proving that style and sustainability can seamlessly coexist on the runway.
Beyond her participation in the prestigious New York Fashion Week, her presence extends to various global shows and performances. Her creations as a costume technician have graced Las Vegas and Broadway productions such as Hamilton, The Lion King, and & Juliet. Additionally, she has played a pivotal role in crafting numerous accessories for television programs and dramas in Los Angeles.
The pinnacle of Wesh’s success came when her creations adorned the red carpets of the Golden Globes and the Oscars a few years ago, marking a significant milestone for the designer. Film stars now proudly wear her designs, a testament to their allure and the designer’s prominence.
Gela Wesh symbolizes style, confidence, and vitality for the modern woman. The brand’s designs cater to those who dare to be different, embrace their uniqueness, and are unafraid to make a statement.
Whether couture creations, limited ready-to-wear collections, or exclusive tailored pieces, Gela Wesh provides a platform for empowered, bold, and daring women to express their individuality through fashion. These values and beliefs form the foundation of Gela Wesh, which champions the freedom to express oneself through fashion in a world where societal expectations can stifle creativity.
Rahim Rashidi, a Washington DC-based Kurdish journalist, is widely recognized as "Mr. Kurd." He is focused on Kurdish affairs in Kurdistan and abroad.
